Zimbabwe attractions charm South African tourists’ group
ZIMBABWE’S tourism sector has numerous untapped business opportunities that can unlock wider economic prospects for the benefit of locals and the region, a group of South African tourists has said.
The nine tourists from Mpumalanga province in South Africa are on a tour of the country’s tourism attraction sites and have been to several areas including Binga, Kariba, Victoria Falls, Mana Pools and Karoi.
The delegation has heaped praises on the country’s tourism sector and peace. Speaking to journalists on tour of the Gonarezhou National Park on Monday, South African tourist, Mr Carel Groenewald said Zimbabwe tourism prospects were bright.
“We have enjoyed it (our stay) and people are very friendly. We love the country and we have seen a lot,” said Mr Groenewald.
Another group member, Mr Weits Botes, said there are business opportunities in Bulawayo.
“My impression is, there are a lot of tourism opportunities. There is lot of money to be made and business to be done,” he said.
“We went from Karoi to Kariba and the dam wall is an awesome place and almost done with the dam wall upgrade.
“Here in Gonarezhou (National Park) we just want to experience the parks and see how it compares to South Africa’s Kruger National Park. We also want to experience the local people and see what business opportunities exist.
“We don’t have to go to America to make dollars, we can make dollars here in Zimbabwe,” said Mr Botes.
Gonarezhou National Park is renowned for its breathtaking scenery and rugged landscapes. Its immense size, challenging terrain and location off the beaten path ensure that vast areas of Gonarezhou remain untouched wilderness.
A group of local journalists are on pre-Sanganai-Hlanganani World Tourism Expo tour of Masvingo province attraction sites. This year’s Sanganai World Tourism Expo is set to run from Thursday to Saturday this week and will host three conferences namely — Mice Masterclass, Tourism Scholastic Conference and the Zimbabwe Investment Forum.
The conferences will bring together industry leaders, experts and professionals from around the world to engage in insightful discussions, share innovative ideas and explore the latest trends in the tourism industry. The official opening and awards ceremony will be held on September 13. This year’s exhibition will be held under the theme, “Tourism and Peace”.
Zimbabwe has set a target of US$5 billion tourism revenue by next year and the sector remains one of the top economic drivers, contributing approximately 5,7 percent to the Gross Domestic Product and 3,5 percent to national employment.
During the first half of the year, the country saw a notable increase in tourism, with international arrivals growing by 27 percent to 751 483, up from 592 567 during the same, the previous year. Similarly, tourism revenue rose by 24 percent, reaching US$493 million, an increase from US$398 million in the first half of 2023.
Zimbabwe is celebrated for its magnificent Victoria Falls, diverse wildlife and vibrant cultural heritage, and has experienced a remarkable revival in its tourism sector during 2023-24.
Figures from the Zimbabwe National Statistics Agency (ZimStat) show that 409 979 foreign travellers entered Zimbabwe in the quarter to March 2024, compared to the same period last year, representing an 83,2 percent increase from 211 054 in the same period in 2023.
The tourism sector’s resurgence highlights the country’s resilience and dedication to becoming a world-class destination.
With its stunning landscapes, diverse wildlife and rich cultural heritage, Zimbabwe continues to capture the hearts of travellers.
As the country invests in infrastructure, conservation and sustainable practices, it solidifies its place as a premier tourist destination.